Struggling to maximize your ROI with Google Ads? Learn actionable tips and strategies to optimize your ad campaigns and outshine your competition. #GoogleAds #DigitalMarketing #SmallBusinessGrowth
Key Notes
- Zaid Ammari transitioned from finance to digital marketing, focusing on Google Ads.
- He stressed the need for targeted ad campaigns and the importance of tracking meaningful metrics.
- Effective budget planning should span 3-6 months for optimal results.
- Using competitor analysis tools like SEMrush can guide strategic decisions but should be complemented with manual research.
- Zaid emphasized avoiding data overwhelm by focusing on valuable metrics and understanding ad performance via CTR and conversion rates.
- Special tip: Include pricing in ad headlines to filter out uninterested clicks.
Links
https://www.linkedin.com/in/zaidammari
Offer
Zaid offers a free audit of your Google Ads account and a budget calculator available on his website, PPC Masterminds, to help businesses estimate and plan their ad spend effectively.
Meet Zaid
Zaid is a leading expert on data-driven digital marketing; focusing on analytics and actionable insights from data. Founder of PPC Masterminds, speaker, and trainer at ZaidAmmari.com while having 5k+ students. He helps businesses build & run profitable data-driven digital campaigns.