Are you confusing profits with cash flow? Teresa Wagonseller, CPA, reveals how small business owners can shift from doing it all themselves to running a money-making machine by mastering key financial drivers.
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Key Notes
- Cash flow is the lifeblood of a business; profit does not equal cash.
- Most small business owners wear too many hats, which limits growth.
- A CFO looks forward, planning for growth, not just recording past transactions.
- Teresa uses a “Simple Scoreboard” system with 16 cash flow drivers to help entrepreneurs grow with clarity.
- Financial fear and embarrassment keep business owners from seeking help — but understanding your numbers is empowering.
- Outsourcing to experts in key areas (finance, operations, revenue) can fast-track business success.
- Fractional C-Suite services allow small businesses to run like big companies without big budgets.
Links
Website https://www.higherupcfoservices.com/
https://www.linkedin.com/in/higherup-cfoservices
https://www.facebook.com/higherupcfoservices
Offer
Free Financial Assessment for business owners
Website: www.higherupcfoservices.com
- Includes a Learning Center with a list of 16 cash flow drivers
- Cash Flow Drivers Worksheet available
- Book a free call via the website
Meet Teresa
About HigherUp CFO Services HigherUp CFO
Services empowers small business owners to
achieve success and growth by simplifying their
financials, untangling the numbers, and showing
them exactly which levers to pull to maximize
profits, cash flow, and freedom. Their goal is
simple: to transform their clients from feeling
overwhelmed, stressed about cash, and
wondering, “where’d all the money go,” to feeling
confident and in control, running their business
like seasoned CEOs, driven by the numbers. Just
like large corporations, small businesses need
expert guidance from a CFO (Chief Financial
Officer). Now, with HigherUp CFO Services, this
expertise is both accessible and affordable for
small businesses.
About Teresa Teresa is the founder of HigherUp
CFO Services, dedicated to helping struggling
business owners thrive. As a CPA and CFO with
extensive experience, she serves as a strategic
partner, guiding them towards increased profits
and cash flow to ensure their success and growth.
With 30 years in Corporate America, where she
served as Controller and CFO for multi-million and
billion-dollar companies, Teresa has streamlined
her expertise into a practical, affordable system
for small business owners. Most small business
owners find themselves trapped in the day-to-day
operations, working “in their business” instead of
“on their business,” treating their business like a
job rather than an ownership. Teresa’s mission is
to show them how to run their business “by-thenumbers,” enabling them to achieve the freedom
and prosperity they deserve.
